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Advertising healthy food

This recording explains how French explorer Jean de Béthencourt led an expedition to the Canary Island in 1402 and how what he dicsovered was used to make a product to help people look and feel good about themselves, making some people very rich.

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PDF file: Lanzarote transcript (163 KB)

Overview

Use the Lanzarote podcast as a context for the suggested learning opportunities and as a link between literacy, art and design and health and wellbeing.

With a focus on creativity and research, learners can enhance their literacy whilst developing a greater awareness of mass media and learning how nutrition impacts upon health and wellbeing by developing a new healthy eating product with an advertisement and press release to support its launch.

PDF file: Healthy product overview (187 KB)Word file: Healthy product overview (1.5 MB)

Challenge

The challenge is to invent a product that will help people feel good about themselves. In groups, learners can come up with an idea for a new food product that will be extremely healthy and that people will want to buy.

PDF file: Healthy product challenge (167 KB)

Resources

PDF file: Healthy product discussion and research (232 KB)PDF file: HeaHealthy product launch (210 KB)